Drive-thru Food more popular than ever.

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Times they are a changing asthe song goes.  Regular readers of thisblog understand the rapid currents of growth taking place within the grocerantniche filled with ready-2-eat and heat-N-eat fresh and prepared food.  Part of that niche includes QSR’s, howeverthat seems to be the one sub-sector struggling with repositioning whileattracting new consumers.
Tiffany Hsu of the Los AnglesTimes wrote the following which all of my regular readers will enjoy“Fast-food eateries are in the throes ofdrive-through Darwinism as more upscale upstarts, such as Chipotle Mexican Grill and Panera Bread Co., grab market share from the likes of TacoBell, Subway and Wendy's.

Chains that are fancier than fast-food options but cheaper than sit-downalternatives are part of a hybrid sector known as fast-casual that is maturinginto one of the food industry's strongest.

That category is tapping into growing demand for more healthful, specialtyfoods that are still speedily served and moderately priced. Fast-casual issteadily poaching fast-food customers looking for better quality and sit-down dinnersseeking cheaper prices, said NPD analyst Bonnie Riggs.

"There's no end in sight to their growth," Riggs said. "They'vedelivered on consumers' value expectations far more than most fast-foodplaces." …

But the boundaries are blurring. Eateries such as Carl's Jr., with its SixDollar Burger, and foodie-favorite In-N-Out straddle the line between fast-casualand fast food. Drive-thru’s are appearing at Panera locations. Some fast-casualchains are experimenting with delivery, usually an option provided by sit-downrestaurants.

"We're going to continue to see more fuzziness in how to define theserestaurants," said Robert L. Sandelman, chief executive of food serviceresearch group Sandelman & Associates.” Folks let’s face it this is the GROCERANT NICHE. Is it time you understandthis growth? Then take some time read some of our pervious blogs Email or call. 
Since 1991 retail food consultancy Foodservice Solutions® of Tacoma, WAhas been the global leader in the Grocerant niche for more on Steven A. Johnsonand Foodservice Solutions® Bing or Google Grocerants or visit http://www.linkedin.com/in/grocerant,twitter.com/grocerant or Facebook/Steven Johnson