If success leaves clues one clue is consumers are dynamic not static. While consumers evolve it is critical that companies move with consumers. In a new Technomic study found that “More than any other factor, 69 percent of consumers report that dining with friends contributes to a fun, exciting restaurant experience (2013 Menu Positioning & Occasion Driver Consumer Trend Report).
I would like to introduce you to Threep. Threep is a mobile application that rewards users for visiting your business in groups of 3 or more people. It is consumer interactive and participatory, with real time consumer relevance, adding value to your brand, building sales with incremental group size, and leveraging Micro groups for Macro results. Threep is a sales building tool that complements restaurant LSM programs.By leveraging segmentation techniques, Threepcan aggregate groups by day-part, age, gender, and other demographics, reachingsports teams (little league to senior bowling), company office workers, churchgroups, bridge clubs, birthday groups, and many more. Threep can drive top linesales, leveraging micro groups for macro results. Bottom line: Threep puts buttsin seats.
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