Lobster bisque, Grilled Chick Breast with Tortellini and CaliforniaRolls a new Florida restaurant no it’s Walgreens. Look out Publix, , Winn Dixie, Wawa and Whole Foods here come’s Walgreens. 50% of Americans over the age of 18 aresingle; restaurants have capitalized on that information for years, just lookat the growth of QSR sector. That same fact 50% of Americans over the age of 18is single has been the Achilles ‘heel of the grocery store sector.
Walgreens the 68 Billion Dollar retail giant plans to exploit itstrusted and valued customer relationships as it re-enters the fresh preparedfood space once again. Walgreens with arich legacy of selling fresh prepared ready-2-eat food in store this time istargeting the Florida market with up to 50 additional fresh food stores addingto its base of 14 which obviously have proven quite successful.
Jim Jensen,merchandise manager for perishable beverages and snacks at Walgreens says “"Youcan go and get a prescription, but then not come back for 90 days,"…Foodyou eat every day. The idea is about frequency."
The fresh fooditems are delivered six days a week and most have a “halo” of fresh and betterfor you around them. Some of thebest-selling items are fresh cut fruit and vegetables cups, wraps, salads andsushi.
Interested in learning how FoodserviceSolutions 5P’s of Food Marketing can edify your retail food brand whilecreating a platform for consumer convenient meal participation, differentiationand individualization contact us via Email us at: grocerant@q.comor visit Facebook.com/Steven Johnson,Linkedin.com/in/grocerant or twitter.com/grocerant
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